Meghan Markle's strategic jam gift to US influencers heralds new brand

Meghan Markle is launching a new business, and under the wings of her luxury brand, American Riviera Orchard, fruit preserves will be produced, among other things. According to a foreign media report, 50 jars of strawberry jam have been sent to "the most influential people in the United States" as part of the new initiative's promotional action.

Meghan Markle, actress and wife of Prince Harry, has officially launched her new brand by sending jars of strawberry jam to influential people across the United States. She announced that she was starting a new activity in March on the X platform. Her company, American Riviera Orchard, will sell jams, marmalades, plates, bread spreads, and kitchen aprons. In addition, the star will receive her own cooking show on Netflix.

Meghan Markle gifted 50 jars of strawberry jam in a limited edition to influential people in the United States to promote her new venture. The British newspaper "The Independent" reports that each jar was marked with a handwritten number, allowing the beneficiaries of the American Riviera Orchard marketing campaign to boast on social media about which jar they received.

Fashion designer Tracy Robbins received 17 out of 50 jars, as she informed her followers on Instagram. She added a short story in which she thanked Markle for the present and praised the taste of the strawberry jam.

American Riviera Orchard is to be a luxury brand. The company's logo resembles a royal coat of arms; beneath it is a sign "Montecito". This is the name of the star settlement where the Sussexes live. It is futile to look for the new company's offerings of Meghan Markle on the American Riviera Orchard website or social media. However, the United States Patent and Trademark Office website states that the activity is registered to sell cookbooks for download and printing, tableware, textiles, and food, such as jams and marmalades. Other trademark registrations reveal that ARO will sell cosmetic products, perfumes, stationery, wallpapers, yoga equipment, and gardening tools.

The British tabloid "Daily Mail" reports that the wife of Prince Harry will host a culinary program on Netflix. On-screen, she will "celebrate the joy of cooking, gardening, entertaining, and friendship" and sell her specialities. The star's plans go a bit further and involve releasing a cookbook and returning to running her lifestyle blog. Remember that before her relationship with Harry, Markle would write about cooking and restaurants on her author's blog "The Tig".