Tom Holland launches zero-alcohol beer after sobriety journey
Tom Holland revealed that he had struggled with alcohol issues in the past. For about two and a half years, the actor has been living in sobriety and has just announced he is launching his zero-alcohol beer brand - BERO.
14 October 2024 16:12
Tom Holland doesn’t drink alcohol - his journey to sobriety began in January 2022 when he decided to challenge himself with Dry January, which involves abstaining from alcoholic beverages for a month. The actor found it more difficult than expected. He confessed that he constantly thought about when he could have a drink, and a simple craving turned into an obsession.
Tom Holland didn’t ignore these signals - quite the opposite. After six months of sobriety, he tried alcohol again and concluded that he absolutely didn’t need it and cut it out completely. Except for a small break, the actor has not drunk for over two and a half years.
Holland decided to turn his lifestyle into a brand. On Instagram, he announced that Bero Brewing, his brand of premium non-alcoholic beer, would launch on 16 October.
Tom Holland on non-alcoholic beer: "it was a very personal journey"
The actor first "announced the announcement" and then revealed that he created his brand of "exclusive non-alcoholic beer." BERO got its name from the words "beer" and "zero." A company profile and several promotional drink photos also appeared on Instagram. Fans suspect that Zendaya - an actress and singer and Tom Holland's girlfriend - may have participated in the promotional shoot for BERO.