Ferrari gears up for impressive 2024: New models, record profits and a promising hypercar
The Italian manufacturer can confidently consider recent years as highly successful. In Ferrari's 2023 financial report, the Maranello brand highlighted the sale of more than 13,600 cars and an impressive net profit of approximately £1 billion ($1.41 billion). Furthermore, the present order queue extends until 2026.
That's not the end of the good news. Strong financial and sales results have driven Ferrari's shares to their highest value since their listing on the New York Stock Exchange 2015. The significant news of Lewis Hamilton's move to Scuderia added to the excitement. The seven-time world champion will join Ferrari for the start of the 2025 season.
The brand is certainly enjoying a series of successes - both in financial terms and brand image. However, Ferrari is not resting on its laurels, with several significant plans set for the forthcoming months regarding premieres. Three new models are due to hit the market, one of which is set to be a standout debut.
Ferrari is expected to launch the successor of the 812 Superfast in 2024. This model will be built on the chassis of Ferrari Roma and will feature a naturally aspirated V12 under its hood. We have less information regarding the next car. The alternatives are a new model of the Ferrari Purosangue, the following model from the Icona series, or a limited-edition version.
Three Ferrari launches: LaFerrari and Enzo's successors are on the horizon
The third anticipated launch appears to be the most intriguing and anticipated. Possible hints suggest that 2024 will witness the release of a new hypercar from Maranello, the successor to the iconic LaFerrari. Internally named F250, it may be marketed under this name. Camouflaged road tests have been underway for several months.
It's speculated that the new flagship model will feature a twin-turbo hybrid 3.0 V6 engine, known from previous models such as the Ferrari 296 GTB or Ferrari 499P. This hypercar clinched victory at the 24-hour Le Mans in 2023. This would mark the first time since 1987 and the unveiling of the Ferrari F40 that a Ferrari hypercar has not included a V12 engine. Remembering that the iconic F40 also featured a twin-turbocharged, 3-litre engine, but it was a V8.
